Welcome to AdVenture, the Amazon Ads and e-commerce growth podcast by BidX. This show goes beyond numbers and profits — it’s about the visionaries, Amazon sellers, and brand builders who have scaled their businesses, mastered PPC, DSP, and AMC, and navigated the challenges of today’s digital marketplace. Each episode delivers actionable strategies, expert insights, and inspiring stories to help you accelerate your Amazon advertising, optimize performance, and leave your own mark on the e-commerce landscape.
📻 Siste episoder av AdVenture
Her er de nyeste episodene tilgjengelige via RSS-feeden:
S4 E4 Maximizing Your Black Friday and Cyber Monday Ads with Orkun Duzgun (00:26:03)
Summary In this episode of the AdVenture podcast, Joie Roberts and Orkun from the customer growth team at BidX discuss essential strategies for maximizing advertising performance during the Black Friday and Cyber Monday sales period. They analyze last year's performance data, emphasizing the importance of timing, budgeting, and leveraging AI in advertising creatives. The conversation also covers effective deal strategies, budget allocation across different ad types, and the significance of da...
S4 E3 Part 3 Scale Summit: AdCelerate Every Stage with Amazon Ads with Joie Roberts (00:08:23)
Summary In this episode, Joie Roberts discusses insights from the Scale Summit, focusing on the power of AI in advertising and the importance of creating demand rather than just capturing it. The conversation highlights the need for tailored messaging for different audience awareness levels and emphasizes the significance of optimizing listings for both AI and human engagement to drive conversions. Takeaways Creating demand instead of just capturing it is crucial. There are five levels of aud...
S4 E2 Part 2 Scale Summit: AdCelerate Every Stage with Amazon Ads with Joie Roberts (00:07:21)
In this episode, Joie Roberts discusses the key insights from Scale Summit regarding the balancing act between growth and profit during Q4. The conversation emphasizes the importance of timing and strategy, introducing the Q4 flywheel strategy that focuses on aligning bids, pricing, and measurement tools to maximize profitability. Joie highlights the necessity of measuring performance to optimize ad spend and achieve compounding growth, ultimately guiding brands to succeed in the competitive...
S4 E1 Part 1 Scale Summit: AdCelerate Every Stage with Amazon Ads with Joie Roberts (00:06:12)
In this episode, Joie Roberts recaps the key insights from the Scale and Summit event, focusing on the importance of understanding the Amazon ecosystem, the role of AI in marketing strategies, and actionable insights for sellers to optimize their performance. The discussion emphasizes the need for a holistic approach to marketing, where strategy precedes skill, and highlights the significance of auditing sales funnels to maximize revenue growth. Takeaways The Amazon ecosystem requires a holis...
S3 E8 Amazon Accelerate 2025 AI Recap with Joie Roberts (00:07:04)
In this episode, Joie Roberts recaps key takeaways from Amazon Accelerate, emphasizing the transformative role of AI in business. She discusses the launch of Creative Studio, an AI tool that streamlines ad creation, and Seller Assistance, which acts as a co-pilot for managing Amazon accounts. Joie highlights the importance of integrating AI into business strategies to enhance efficiency and competitiveness, especially as the holiday selling season approaches. Takeaways AI is becoming an act...
In this conversation, Shane Barker discusses the complexities of managing Amazon reviews, the challenges of removing negative feedback, and the importance of understanding customer feedback. He shares his journey in digital marketing and the founding of TraceFuse, a company dedicated to helping brands navigate the review landscape. The discussion also touches on the role of AI in streamlining review management and the future trends in e-commerce. Shane emphasizes the need for sellers to focus...
S3 E6 Prep for Amazon Accelerate 2025 - Everything you need to know with Joie Roberts (00:06:14)
Heading to Amazon Accelerate 2025? Come find us at Booth #44! I’ll be there with the BidX team sharing how brands can get the most out of Amazon Ads this Q4 and beyond. From holiday campaign strategies to scaling with DSP + AMC, we’re ready to talk about what matters most to your brand’s growth. Want to set up a meeting in advance? Let’s lock in a time. email me at JRoberts@bidx.io Learn more about BidX: ► ► ► Visit our Website: https://www.bidx.io/en/ ► ► ► Subscribe to this channel: Subscr...
S3 E5 Culture, Content, and Conversions: The Secret to Global Selling with Maik Busch (00:25:29)
In this episode of the Adventure Podcast, Joie Roberts interviews Maik Busch from REVOIC, exploring the evolution of marketplace strategies in e-commerce. They discuss the transition from daily deals to a more holistic approach in brand building, the complexities of cross-border selling in Europe, and the vital role brokers play in navigating legal and logistical challenges. The conversation also touches on cultural differences in consumer behavior and the importance of building trust throug...
S3 E4 Escaping Seller Support: How John Cavendish Built the Amazon Fix-It Team You Wish You Had (00:24:02)
Summary In this episode of the AdVenture Podcast, Joie Roberts interviews John Cavendish, founder of Seller Candy, who shares insights on the challenges Amazon sellers face, particularly with seller support and account health. John discusses the importance of managing seller central issues proactively, the emotional struggles sellers encounter, and the key elements for scaling an Amazon business sustainably. He also highlights the significance of hiring competent managers for remote teams and...
S3 E3 Behind the Brand: How My Amazon Guy Scales 400+ Clients with Proven Seller Tactics with Noah Wickham (00:29:36)
In this episode, Joie Roberts interviews Noah Wickham, Sales Director at My Amazon Guy, discussing essential strategies for success on Amazon. They explore common seller mistakes, the importance of investment in advertising, and the necessity of SEO optimization. Noah shares insights on overcoming sales plateaus, effective catalog management, and the significance of PPC strategies. The conversation also highlights key metrics for sellers to focus on and the internal processes that have contri...
S3 E2 Part 2: Big Moves, Bigger Vision: Behind the BidX Acquisition with BidX Co-Founders (00:19:34)
In this episode, Joie Roberts hosts a discussion with the co-founders of BidX, Nadine Schoepper and Max Hofmann to openly discuss the acquisition of BidX by Worldeye. The conversation explores the qualities that make BidX a perfect fit for Worldeye, the importance of building a strong ecosystem for e-commerce sellers, and the role of AI in enhancing seller capabilities. The speakers share their excitement about the future, the integration of AI, and the commitment to providing high-quality da...
S3 E1 Big Moves, Bigger Vision: Behind the BidX Acquisition with Worldeye’s CEO & BidX Co-Founders (00:33:02)
In this episode, Joie Roberts hosts a discussion with the co-founders of BidX, Nadine Schoepper and Max Hofmann, along with Russ Hayward, CEO of Worldeye, to announce the acquisition of BidX by Worldeye. The conversation explores the qualities that make BidX a perfect fit for Worldeye, the importance of building a strong ecosystem for e-commerce sellers, and the role of AI in enhancing seller capabilities. The speakers share their excitement about the future, the integration of AI, and the co...
S2 E14 Navigating Tariffs: A Guide for Amazon Sellers with Joie Roberts and Jamie Davidson (00:18:22)
Link to register for the PrimeTV webinar Ad: bidx.it/PrimeTVadsWebinar Summary In this episode of the AdVenture podcast, Joie Roberts and Jamie Davidson discuss the pressing issue of tariffs and their impact on Amazon sellers. They explore the importance of understanding tariffs, strategies to protect profit margins, and the necessity of working with trade experts. The conversation also highlights the benefits of diversifying suppliers and expanding into global markets, as well as leveraging ...
S2 E13 The Micro-Influencer Advantage: Big Growth from Small Voices with William Gasner (00:30:11)
Summary In this episode of the AdVenture podcast, Joie Roberts interviews William Gasner, CMO of Stack Influence, discussing the transformative power of micro influencers in e-commerce. They explore how smaller creators can drive significant ROI, the importance of building long-term relationships with influencers, and strategies for leveraging platforms like Amazon to enhance visibility and sales. William shares insights on the authenticity of influencer promotions, the timing of campaigns, a...
S2 E12 From Startup to Exit: How Proper Bookkeeping Can Make or Break Your Amazon Business with Matt Remuzzi (00:30:13)
In this episode, Joie Roberts interviews Matt Remuzzi from CapForge, discussing the critical importance of bookkeeping and financial strategies for e-commerce sellers, particularly those on Amazon. They explore common mistakes made by sellers, the significance of understanding costs and profit margins, and when to hire a bookkeeper. Matt emphasizes the necessity of accurate financial records for business growth and the distinction between profit and cash flow. The conversation also touches on...
S2 E11 The Prosper Show Prep with Joie Roberts (00:07:32)
In this episode, Joie Roberts discusses the upcoming Prosper Show, emphasizing its importance for Amazon sellers. She shares tips on how to maximize the experience, including planning ahead, networking, and identifying business challenges. Joie also highlights the significance of learning new tools and strategies, particularly the Amazon Marketing Cloud, and encourages attendees to follow up quickly after the event. Takeaways The Prosper Show is essential for Amazon sellers.Attending earlier ...
S2 E10 High-Converting Products & Strategies: Winning on Amazon & Walmart with Will Haire (00:35:12)
In this episode of the AdVenture Podcast, Joie Roberts interviews Will Haire, co-founder of BellaVix, discussing the intricacies of marketplace management on platforms like Amazon and Walmart. They explore the differences between seller central and vendor central, the evolution of Walmart's advertising strategies, and the importance of high-converting product listings. Will shares insights on pricing strategies, inventory management, and underutilized advertising tactics, emphasizing the nee...
S2 E9 Part 2: Evolving Strategies, AI Advantages, and PPC Essentials with Jamie Davidson (00:25:38)
In this conversation, Joie Roberts and Jamie Davidson discuss the evolving landscape of selling on Amazon, emphasizing the critical role of AI tools and the Amazon Marketing Cloud (AMC) in enhancing seller strategies. They explore how AI can be leveraged for product development, advertising, and personalized shopping experiences, while also addressing the transition from B2C to B2B sales. The discussion highlights the importance of staying updated with technological advancements to maintain a...
S2 E8 Part 1: Evolving Strategies, AI Advantages, and PPC Essentials with Jamie Davidson (00:20:36)
In this episode, Joie Roberts interviews Jamie Davidson, an experienced Amazon seller, discussing the evolution of Amazon advertising, the importance of understanding PPC basics, and leveraging advanced advertising techniques. Jamie shares insights on the competitive landscape of Amazon, the necessity of adapting to changes in advertising strategies, and the role of AI and automation in gaining a competitive edge. The conversation emphasizes the importance of brand building and the need for s...
S2 E7 Profit Perfected: Mastering Dynamic Pricing and PPC with Chad Rubin (00:32:39)
In this episode, Chad Rubin, CEO of Profasee, discusses the intricacies of dynamic pricing for Amazon brands, emphasizing the role of AI in optimizing pricing strategies. He shares insights on how to leverage data for better pricing decisions, the importance of integrating PPC with pricing, and overcoming common challenges faced by sellers. Chad also reveals innovative pricing hacks and the evolution of pricing strategies in e-commerce, while balancing his personal life and professional aspir...
S2 E6 Navigating the New Tariff Landscape for Amazon Sellers & winning on Amazon with Liran Hirschkorn (00:40:21)
In this episode of the Adventure Podcast, host Joie Roberts speaks with Liron Hirschkorn, founder of Incrementum Digital, about the evolving landscape of Amazon selling. They discuss the recent changes in tariffs and their implications for US-based sellers, the importance of strategic advertising on Amazon, and the potential of the Amazon Marketing Cloud. Liron also shares insights on how AI is transforming e-commerce, making it easier for sellers to optimize their operations and advertising ...
S2 E5 The Product Launch Playbook: Amazon PPC Tips with Elizabeth Greene (00:43:06)
In this episode, host Joie Roberts interviews Elizabeth Greene, co-founder of Junglr, about her journey in Amazon PPC advertising. Elizabeth shares her passion for ads, the challenges brands face in the evolving landscape of Amazon selling, and innovative strategies for product launches. The conversation delves into the importance of data-driven decision-making, scaling brands effectively, and the significance of human connection in a technology-driven world. Takeaways Elizabeth Green's journ...
S2 E4 Scaling Success: PPC Strategies, Seller Communities, and Scaling Secrets with Norm Farrar (00:37:55)
In this episode of the AdVenture podcast, host Joie Roberts interviews Norm Farrar, a prominent figure in the Amazon and e-commerce space. Norm shares his journey from a fluke introduction to Amazon to becoming a successful entrepreneur. The conversation covers various topics, including the evolution of PPC campaigns, the importance of community in branding, and the necessity of continuous learning in the ever-changing e-commerce landscape. Norm emphasizes the significance of adapting to chan...
S2 E3 From Jazz to Japan: Dano Falk’s Masterclass on Amazon Success and Global Growth (00:29:35)
In this episode, Joie Roberts interviews Dano Falk, an entrepreneur with a diverse background in music and digital marketing. Dano shares his journey from living in multiple countries to developing an entrepreneurial mindset, transitioning from music to online marketing, and ultimately selling his Amazon business. He discusses the unique opportunities in Amazon Japan, the importance of building a brand outside of Amazon, and common mistakes sellers make in advertising. Dano emphasizes the nee...
S2 E2 Unlocking The Power of Inventory: Chelsea Cohen's Secrets to Supercharging Your Amazon Success (00:34:01)
In this exciting live episode of the AdVenture Podcast, powered by BidX, we’re joined by the brilliant Chelsea Cohen, co-founder of SoStocked, live from our studio in Austin, Texas. Chelsea has been selling on Amazon since 2014 and is a recognized expert in inventory management and cash flow optimization. She shares her invaluable insights into how sellers can streamline their logistics, avoid costly stockouts, and maximize profits—especially when running PPC campaigns. Whether you're s...
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