Hello and welcome to the AI Transformation Podcast!
Hosted by Miguel Machado, CEO at Keenfolks, an integrative AI marketing agency revolutionizing brand-consumer connections.
In this podcast, we discuss key challenges and opportunities in marketing and content strategies, focusing on how AI integration can help achieve long-term business objectives. Our conversations with marketing leaders delve into the evolving role of data, content creation, and the impact of emerging technologies like AI.
📻 Siste episoder av AI Transformation
Her er de nyeste episodene tilgjengelige via RSS-feeden:
#23 - AI in CPG Marketing: Creative Speed and Scale Transformation with Elena Espinoza (00:31:56)
Join us for an illuminating conversation about how AI is revolutionizing creative development and marketing in the consumer packaged goods sector with Elena Espinoza, Marketing Director at Lipton ICE-...
#21 Retail's AI Transformation: Predictive Analytics & Personalization at Walmart Canada - Montserrat Padierna (00:18:54)
Discover how one of the world's largest retailers is embedding AI across every customer touchpoint. In this episode, Montserrat Padierna, Customer Insights and Analytics Lead at Walmart Canada, reveal...
#20: Banking's AI Revolution - Automating 85% of Operations with Scotiabank's Paulina Prieto (00:24:42)
What if the key to AI success in banking isn't replacing humans—but amplifying them?Join us for a revealing conversation with Paulina Prieto, Head of Products and Digital Solutions at Scotiabank Mexic...
#19- AI Patient Revolution with Daniel Gartner I Roche Pharmaceutical (00:25:37)
What if AI could predict when a patient will abandon their treatment before they even know it themselves?Join us for a groundbreaking conversation with Daniel Gartner, Omnichannel Outcomes Senior Lead...
#18- AI in Banking: MarTech Transformation and Hyper-Personalization with Alberto Sanchez (00:23:52)
Join us for a fascinating deep dive into how AI is revolutionizing banking and financial services marketing with Alberto Sanchez, Deputy Director of MarTech for Digital Channels at one of Mexico's maj...
#17 - AI Implementation Frameworks: Digital Transformation Best Practices with Roberto Tovar (00:29:25)
Join us for an insightful conversation with Roberto Tovar, a tech and digital transformation leader with extensive experience driving innovation across manufacturing, oil and gas, consumer goods, and ...
#16 - Scaling AI Creativity: From 10 to 150 Campaigns with Nataniel Espinoza - Nestlé's Digital Strategy Leader (00:35:27)
Join us for an insightful conversation with Nathaniel Espinoza, Senior Manager of Digital Strategy and Brand Building at Nestlé, as he shares his remarkable 15-year journey from traditional advertisin...
#15 - AI Video Revolution: Strategic Content Production for CMOs I VideoFresh CEO Rob Wiltsey (00:35:33)
Join us for a strategic deep dive with Rob Wiltsey, CEO of VideoFresh, as he reveals how CMOs can navigate the AI content revolution without sacrificing brand authenticity. With over 15 years of produ...
#14 - The 10K Rule with Tobias Zwingmann - Make AI Profitable in 90 Days (Not 90 Months) (00:30:49)
Tobias Zwingmann, AI advisor and founder of Rapid AI, reveals his battle-tested "10K Threshold" method that helped clients achieve positive returns within 3 months, not 3 years.⚡ What You'll Learn:The...
#13 - AI in Healthcare Innovation | Julio Castro, Boston Scientific's Digital Transformation Leader on Copilot Agents & ROI (00:31:20)
Join us for an inspiring conversation with Julio Castro, Senior Digital Transformation Manager at Boston Scientific, as he shares how curiosity and strategic AI implementation transformed healthcare o...
#12 - When Less AI Creates Better Results | Rob Pinkerton, Oracle's SVP on Smart Marketing Focus (00:33:44)
Join host Miguel Machado in conversation with Rob Pinkerton, Senior VP at Oracle and former CMO of Morningstar. With an extraordinary career spanning from the US Senate to growing a $150M business int...
#11 - AI in Healthcare Marketing | Georgina Dominguez, Opella's Marketing Excellence Leader on AI Tools & Personalization (00:25:29)
Join host Miguel Machado in conversation with Georgina Dominguez, Marketing Excellence leader at Opella (formerly Sanofi Consumer Healthcare). With 15+ years of experience across global organizations ...
#10 - AI Process Transformation | Christopher Penn, Trust Insights on Global AI Landscape (00:37:08)
Join host Miguel Machado in conversation with Christopher Penn, co-founder and chief data scientist at Trust Insights, who has been at the forefront of marketing analytics and AI since 2013. As a seve...
#9 - AI Revolution in Client-Agency Partnerships | César Vacchiano, Scopen CEO on Future Marketing ROI (00:29:37)
Join Miguel Machado as he explores how AI is reshaping agency-client relationships with César Vacchiano, President & CEO of Scopen. With over 32 years in the industry and global market insights across...
#8 - AI Agents Revolution | Nicolas Babin, Top 10 Thought Leader - Emerging Technology (00:34:54)
Join host Miguel Machado in conversation with Nicolas Babin, recognized as a top 10 thought leader in emerging technology and AI with 29 years of experience dating back to Sony's pioneering AI robotic...
#7 - Building Authentic AI Content | Ronald Van Loon, CEO of Intelligent World & Global AI Influencer (00:25:40)
Join host Miguel Machado in conversation with Ronald Van Loon, ranked among the top 10 global AI influencers with 500,000+ followers. As CEO of Intelligent World, Ronald reveals how he's increased pro...
#6 - Agentic AI & Quantum Computing Revolution | Dr. Utpal Chakraborty, CTO Intel AI & Global AI Expert (00:25:25)
Join Miguel Machado as he explores the future of AI marketing technology with Dr. Utpal Chakraborty, ranked among the top 20 generative AI experts globally. With over two decades of experience as CTO ...
#5 - AI Marketing: Data-Driven CPG Strategy for 10X ROI | Deepak Jose, Top 100 Analytics Innovator| ex Mars & Coca-Cola (00:25:29)
Join Miguel Machado as he explores practical AI implementation with Deepak Jose, named among 2023's CPG Visionaries and Top 100 Innovators in Data & Analytics. Drawing from his leadership experience a...
#4 - Personalization vs Privacy in the AI Era | Helen Yu, CEO & Digital Transformation Expert (00:27:18)
In this episode, Miguel Machado welcomes Helen Yu, founder and CEO of Tigon Advisory Corp., a globally recognized thought leader in AI, cybersecurity, and digital transformation. Helen reveals actiona...
#3 - Omnichannel AI Strategy | Victor Tapia, Global Digital Director at Reckitt (00:18:11)
Join Miguel Machado for an exclusive conversation with Victor Tapia, IT&D Global Director for Digital, Marketing and E-commerce Nutrition at Reckitt. Discover how this digital transformation leader is...
#2 - Future of CPG Marketing: AI, Personalization, and CX | Jimmy Klein, Diageo Digital Leader (00:27:34)
Join Miguel Machado for a strategic deep dive with Jimmy Klein, Global Digital Innovation Manager at Diageo, as he reveals how AI is reshaping product development, personalization, and marketing in th...
In this episode, we’re thrilled to welcome Omar Carrión, the Senior Integrated Marketing Communications and Omnichannel Director at Kellanova Latin America, overseeing some of the world’s most iconic ...
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