S3 Ep12 : The Eternal PR Triangle – Client, Agency and Media (00:20:08)
The Eternal PR Triangle – Client, Agency and Media . This is a triangle that is often the point of almost all discussions in any PR meet up. We obsess, stress and are almost possessed with trying to b...
S3 Ep11 : 5 Communication Mistakes to Avoid (00:21:44)
In PR we rely on effective communication at all ends of the spectrum to earn our bread and butter yet there are more than a few slips that happen along the way. Some we catch in time, others we really...
S3 Ep10 : Legacy Media Makes The Digital Switch (00:22:32)
While we have all spoken endlessly about the growth of digital and new mediums, have you noticed how legacy media has innovated in this space? Some wonderful innovations that merge their decades of ex...
S3 Ep9 : Role of PR in the Boardroom (00:12:31)
Communication is counted as one of the key skills across all good leaders. In this episode of All About PR we have with us Author G S Rattan who has published his first book - 10 Steps to the Boardroo...
S3 Ep8 : Transitioning Mediums (00:32:29)
Transitioning Mediums is not an easy feat. Whether it is from digital to print to digital or PR to journalism and vice versa. Each medium brings with it its own set of challenges and opportunities. In...
S3 Ep7 : Measurement in PR (00:32:08)
T.H.E Conversation to have! This was and is always a bone of contention between clients and agencies. Several discussions, seminars, and conferences later we are yet to arrive at a common ROI evaluati...
S3 Ep6 : Getting to the Story (00:36:20)
Why did your story not get picked up and how did competition win the journalist's trust? A key question every PR professional is asked almost every week. Today we delve into the nuances of how to crea...
S3 Ep5 : Diversity & Inclusion in PR (00:34:56)
The PR industry has a place for everyone with different talent sets. We do consider ourselves culturally diverse and inclusive. Yet, can there be more? The PR industry has been abuzz with chatter abou...
S3 Ep4 : The Truth Works (00:31:23)
In Season 3 we are introducing a special segment ' Media Shots' where we will invite strong and grounded voices from the media community to join us for a frank conversation on communication. In this s...
S3 Ep 3 : Women in Communication (00:33:14)
Even though women form the majority of the workforce in communication, why is it that we see so few of them in the leadership positions? Why do the ranks thin out? What is holding them back? In this e...
S3 Ep2 : 10 Commandments (00:35:29)
In Season 3 we are introducing a special segment ' Media Shots' where we will invite strong and grounded voices from the media community to join us for a frank conversation on communication. In this s...
S3 Ep1 : The Sustainability Conversation (00:31:55)
As the brand world, this year pushes 'sustainability' as the key buzzword ( along with 'empathy'), is the larger PR world equipped to craft this conversation beyond the special days set aside to celeb...
S2 Ep12 : PR: What's next? (00:21:40)
In this episode, we talk to the team of PR Rockstars from Nucleus PR and trace the journey of PR, innovation, evolution to its current form along with how its interaction and perception has changed in...
S2 Ep11 : Mid Management Crisis In PR (00:34:59)
Women in PR is a fascinating subject because there are so many conflicting forces that exist to challenge their career growth and yet PR continues to attract many women to the industry. On today’s pod...
S2 Ep10 : The Digital Switch (00:27:19)
If you as a PR professional always viewed a digital agency working with your brands as a competitor or frenemy then this is your chance to understand more about digital on this episode of All About PR...
S2 Ep9 : A Question Of Trust (00:20:06)
Good books on the Indian PR industry are hard to find. But we have a great find for you! Today we speak to Gayatri Rath and Paarul Chand the co-authors of A Question of Trust. A very well-written book...
S2 Ep8 : Startup PR - India Edition (00:42:13)
Remember those years when PR and Startup was a new romance that had all eyes on them. As the market was just maturing along came the plot twist: 2020. This tested the resolve, confidence and reputatio...
S2 Ep7 : Political PR - It's Complicated (00:28:18)
Political PR is not a field that we are new to in India, but it is only in the last couple of years that this vertical has gotten the recognition it deserves and has been elevated into the core group ...
S2 Ep6 : Startup PR-Sgp Edition (00:30:21)
While 2020 was a rough year for PR, the turmoil was felt most in the StartUp World and the PR vertical that services it. Reputations can make or break a start-up and dealing with the pandemic has not ...
S2 Ep5 : Storytelling At The Top (00:33:49)
In the role of a communicator after a certain level, you have to define your own growth and while doing that maybe have a shot at creating a completely new designation or role in the industry for your...
S2 Ep4 : In Conversation With WICCI (00:20:57)
Women's Indian Chamber of Commerce and Industry (WICCI ) is a force to reckon with in the industry. Today we speak to WICCI PR & Digital Marketing Council's National President - Kavita Lakhani and Vic...
S2 Ep3 : Crafting A Global PR Career (00:32:28)
In today’s podcast, we continue our discussion on how you can create a career in communication outside India. What does it take to craft a global career in PR? Is your education in India enough? Is ag...
S2 Ep2 : Moving Beyond PR (00:28:50)
When you think of moving out of PR there are a multitude of streams you can venture out into. But which one and what is the most apt for you ? and wouldn’t you like to know more whether a firm groundi...
S2 Ep1 : Engaging Independent Media (00:27:43)
New age-independent media has come of age in India. They have created a thriving ecosystem for themselves that allows them to create stories for a niche and loyal audience. Though has the Indian PR in...
S1 Ep12 : Media Advocacy (00:30:44)
Media Advocacy is an essential skill that a PR professional must acquire to move up the ladder. This is also what will gain you more influence within the organization you work in and a seat at the tab...
