Arborist Blueprint Podcast "Climbing the Tree of Life", is the ultimate podcast for arborists, tree care professionals, and tree service business owners looking to enhance their expertise and grow their companies. Each episode features industry thought leaders discussing topics like tree health, proper tree planting, regenerative arboriculture, sustainable tree care, and proven business strategies. In collaboration with Atmos Tree, known for its 2:1 tREeCYCLE program, we’re driving the future of Regenerative Arboriculture. CONNECT: https://www.atmostree.org/connect
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Tree Service Marketing Made Simple! With Katie Fitzgerald (Jobber's Pro) (01:48:12)
Want to grow your tree service business online? Learn proven social media and low-budget marketing strategies straight from a pro at Jobber!In this episode of The Arborist Blueprint Podcast, host Kurt Stenberg sits down with Katie Fitzgerald — a social media specialist at Jobber, one of the leading business software platforms for service providers.Whether you’re just starting out or looking to sharpen your online presence, this episode is packed with insights on: • Social media strategies that actually work for arborists • Low-cost marketing ideas to grow your local presence • How to create content that builds trust and gets clients • Why Jobber is a game-changer for running a tree care businessIf you’re an arborist looking to attract more clients, build credibility, and market smarter — this one’s for you.Watch on YouTube or listen on Spotify, Apple Podcasts, or wherever you get your shows.Subscribe for more episodes focused on arborist success, tree care business growth, and regenerative tree health strategies.💰 ACCESS EXCLUSIVE DISCOUNT FOR JOBBER (also supports this channel when you use my our link!)👉 https://go.getjobber.com/arboristblueprint------------------------------Keywords:arborist marketing, tree service marketing, social media for arborists, tree care business tips, Jobber for arborists, arborist business growth, arborist podcast, tree service advertising, low budget marketing ideas, how to grow a tree service, ISA certified arborist, arborist social media, Jobber app, Jobber software, arborist blueprint podcast
⚠️ WARNING Metaphysics and Trees | Anthony Ley: Arbor Artistry (03:05:22)
In this episode of The Arborist Blueprint, we dive deep into the unseen roots of tree care and personal growth. I sit down with Anthony Ley, an arborist from Fort Worth, USA (arborartistryfw.org), for a conversation that intertwines the practical with the metaphysical. ⚠️ *Warning:* This episode takes some unexpected turns! While we discuss tree work, we also explore the power of intention, mindset, and the deeper "why" behind our actions. How does inner work impact our businesses? Can raising our consciousness shift the way we approach tree care? We believe so. By thinking holistically, arborists can not only improve tree health but also transform their own lives. Just like addressing a tree’s root system leads to stronger growth, working on ourselves creates a more connected and thriving outer world. Join us as we navigate the green, yellow, and turquoise levels of Spiral Dynamics, expanding awareness and reimagining what it means to be an arborist in today's world. Connect with Anthony:arborartistryfw.org (website)@arborartistry (instagram / facebook)--- 🌎 Join the Regenerative Alliance with Atmos Tree! 🌎 If you're an arborist looking to make a greater impact, consider joining Atmos Tree—a regenerative alliance designed to offset our industry's footprint. Membership is free, and we fund tree replanting by charging small treecycling fees to clients who require removals. Every removal funds the planting of two trees offsite, to offset our impact.Join us in creating a more sustainable future for trees and communities! Learn more at:atmostree.org
Climbing to the Top! Mark Chisholm's Secrets to Leadership, Arborist Longevity, and Business Success (01:53:53)
In this episode of The Arborist Blueprint Podcast, we’re joined by the legendary Mark Chisholm, one of the most accomplished and respected arborists in the industry. Mark shares his journey, leadership insights, and the keys to building a long-lasting, successful career in arboriculture. Whether you’re an aspiring arborist, a seasoned professional, or a business owner looking to elevate your skills, this conversation is packed with actionable advice on leadership, career longevity, and business growth.
Mark also dives into the importance of mindset, adapting to change, and how to balance passion with professionalism to leave a lasting impact in the arboriculture world. Don’t miss this chance to learn from one of the best in the field!
🔑 Topics Covered:
• Leadership strategies for arborists
• Career longevity and staying relevant
• Building and growing a successful arboriculture business
• Balancing personal growth with professional excellence
🌟 Join the Atmos Tree Community!
Discover how the Atmos Tree Arborist Alliance can help you grow your business, stay at the forefront of sustainable practices, and connect with like-minded professionals in arboriculture. As an Alliance member, you’ll gain access to resources, training, and programs like our 2:1 TreeCycle initiative to help make a positive impact on the environment and your business.
👉 Visit www.atmostree.org to learn more and join the movement!
📌 Subscribe for more: If you’re passionate about tree care, leadership, and building a sustainable future in arboriculture, hit that subscribe button and join our growing community!
🌲 Keywords:
Mark Chisholm, arborist leadership, arborist career tips, arboriculture business growth, tree care professional, arborist success, leadership strategies, arborist podcast, Atmos Tree, Arborist Alliance, sustainable tree care, 2:1 TreeCycle
📢 Hashtags:
#MarkChisholm #ArboristPodcast #LeadershipTips #Arboriculture #TreeCare #CareerLongevity #BusinessSuccess #AtmosTree #ArboristAlliance #Sustainability
CTA (Call to Action):
👉 Don’t forget to like, comment, and share your biggest takeaway from this episode!
👉 Subscribe for more expert insights and tips to grow your career in arboriculture.
👉 Join the Atmos Tree Arborist Alliance at www.atmostree.org and make a lasting impact today!
How To: Backyard Tree Nursery - Seed Collection | Kevin Barkhouse (01:36:55)
Are you an arborist looking to grow your skills—and seedlings? 🌱 In this episode of "The Arborist Blueprint", we explore how arborists and tree enthusiasts can turn their unique access to trees into a sustainable and profitable venture.
Our guest, Kevin Barkhouse, is a hobby tree grower who shares his tried-and-true methods for:
- Collecting seeds from native trees.
- Building air-pruned boxes for healthier, more portable seedlings.
- Growing thousands of seedlings, even in limited backyard spaces.
Why Arborists Should Grow Seedlings
Arborists see hundreds of trees every year, making them ideal leaders in community-based tree nurseries. By growing seedlings:
- You can give back to your local environment.
- Diversify your income with a sustainable side business.
- Collaborate with Atmos Tree to create a nursery co-op or supply seedlings for reforestation projects.
Join the Atmos Tree Community
Atmos Tree empowers arborists to make a lasting environmental impact through initiatives like our 2:1 TreeCycle Program. Visit our website and sign up for our newsletter packed with valuable articles and updates.
If YOU are an arborist we invite you to join our free alliance! We have already planted over 1500 trees together offsetting our removals!
📧 Email: kurt@atmostree.org
🌐 Learn more and subscribe to our newsletter: www.atmostree.org
🎧 Don’t miss future episodes of *The Arborist Blueprint*—subscribe today!
📲 Jobber Software Free Trial and Exclusive discount through Kurt:
https://go.getjobber.com/arboristblueprint
💬 What’s your favorite native tree to grow from seed? Drop your thoughts in the comments below!
**Keywords:** arborist, tree nursery, grow seedlings, seed collection, air-pruned boxes, backyard tree nursery, arborist side business, Atmos Tree, community tree planting, sustainable arboriculture, reforestation ideas
Women Arborists | TRAINING - MINDSET - EGO | Rebecca Seibel (Tree Spirit Consulting) (01:10:27)
Rebecca Seibel is a well known arborist and trainer in our industry. She is also known for being an advocate for women arborists. She helps lead the Womens Tree Climbing Workshop where women with a variety of experience can come together and share their knowledge while climbing trees! Rebecca has an amazing outlook on tree care and owns / operates Tree Spirit Consulting.
She is also a proud member of the Atmos Tree Alliance where arborists commit to planting 2:1 for their removals. We charge small recycling fees to our customers if they require a removal which funds all costs associated to plant trees with Atmos.
If you are an arborist, we invite you to join Atmos Tree with us! There is zero cost to arborists, it fits seamlessly with your existing quotes / invoices, and Atmos Tree provides TONS of extras to promote your "green" affiliation!
https://atmostree.org/
IMPORTANT LINKS:
https://www.treespiritconsulting.com/
https://www.womenstreeclimbingworkshop.com/
Cargo Bike Arborist | Emi Wekwert (01:14:34)
Emi shares his experience transitioning from a traditional "production" style tree service to a more sustainable hyper-local service that uses cargo bicycles. Emi runs his own tree care company called The Crooked Tree Arborist. Emi also lead instructs with Arboriculture Canada. Emi is also hosting the first annual SpokenLoam urban forestry conference on June 21 2024 in Edmonton Alberta Canada. Finally, Emi is a proud Atmos Tree Alliance member, planting (offsite) 2:1 through the 2:1 tREeCYCLE program.
Important Links:
SpokenLoam.ca
AtmosTree.org
TheCrookedTreeArborist.com
Cargo Bikes:
RedBike.ca
LarryvSharry.com
SurlyBikes.com
ElietMachines.com
This episode is sponsored by Atmos Tree. An Alliance specifically for arborists to plant 2:1 for their removals. Its free for arborists! All tree planting and costs are covered through small recycling fees we charge our clients when we remove a tree. Please visit our website to learn more and join today!
- Kurt The Arborist
Tree Planting, Eco Restoration | Leaf Ninjas - Jason Di Pietro (02:03:29)
Jason Di Pietro, arborist turned tree planter, is the founding director of Leaf Ninjas (Calgary, Alberta). Jason shares his expertise in Eco Restoration, proper tree planting at scale and in urban settings. Soil amendments, health, and the importance of biodiversity. Jason also holds certification and experience with permaculture and native plants.
Lets get into the weeds with Jason! To learn more about his team at Leaf Ninjas, please visit:
leafninjas.ca
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ATMOS TREE is proudly partnered with Leaf Ninjas! Atmos Tree is a regenerative alliance of arborists committed to planting more than we remove. We charge small recycling fees to our clients when a removal is necessary. Funds plant 2:1 with partners like Leaf Ninjas!
To Learn more about how you can join the Atmos Tree Alliance for FREE, please visit atmostree.org
A Love Letter to Arboriculture | Wyatt Spruck (02:09:27)
Wyatt Spruck, (arborist, filmmaker), recently produced his own documentary on You Tube titled "A Love Letter to Arboriculture". His film captures the vibe and attraction we all have to this industry including the gear, the people, and the trees! Wyatt holds nothing back and discusses many vulnerable thoughts and situations he has been through over the course of this film production.
We dig deep on mental health and our relationships with this profession, trees, and other people. We are all human and part of nature. We learn from our mistakes and hard times. Open up your mind and follow us on a creative journey full of love and respect.
FOLLOW US AT:
@spruckster.tree (instagram)
@ugotSprucked (You Tube)
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@KurtTheArborist
@arboristblueprint
@atmostreeorg
Interested in joining Atmos Tree? The alliance of arborists responsible for planting more than they remove! The 2:1 tREeCYCLE program ensures two trees are planted for each removal job we perform as arborists. All costs are covered through small recycling fees we charge our clients when we remove a tree. PLEASE VISIT:
atmostree.org
Tree, Soil, and Fungal Connections | Jen Llewellyn (02:20:56)
Dig into how trees grow and why its important to arborists. Trees are connected through a complex symbiotic microbial system in our soils. Learn why its important to preserve and feed the microbiome in order to have a healthy tree! Learn how to overcome the challenges of growing an isolated urban tree.
Jen Llewellyn is a Plant Health Expert, Horticulturalist and Consulting Arborist with Beautiful Trees & Green Bird Horticultural in Caledon, ON where she works closely with her amazing husband, Johl, to provide consulting services in Tree Care and Tree Protection. This is a new adventure for Jen, prior to the spring of 2022, Jen was the Provincial Nursery and Landscape Specialist with OMAFRA for 23 years. She holds a B.Sc. and M.Sc. in Horticulture from the University of Guelph. She is also an ISA Certified Arborist and a Personal Empowerment Coach. Jen is passionate about trees, nature and mentoring and has delivered 100’s of interactive lectures and workshops across the province. Jen has written extensively for many industry publications including Landscape Ontario magazine, the Ontario Arborist and the ONNurseryCrops blog. She is also co-author of “BugFinder”, the free ultimate scouting app for nursery and landscape professionals.
Follow Jen: @greenbirdhort (IG) GreenBirdHort.com
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Interested in joining Atmos Tree? The alliance of arborists responsible for planting more than they remove! The 2:1 tREeCYCLE program ensures two trees are planted for each removal job we perform as arborists. All costs are covered through small recycling fees we charge our clients when we remove a tree. PLEASE VISIT:
atmostree.org
Diversify your climbing career in rope access! Dirk Dorenbos is a trusted industry leader in Rope Access. He is also an "Assessor" of those seeking certification. He owns / operates "Rope's Edge", a company focused on new innovations in the industry. Dirk has a ton of experience in the Rope Access field and is here to share what it means to be a RAT. We discuss:
- What is a Rope Access Tech (RAT)
- Different career pathways
- Transferrable skills from Arboriculture
- Earning potential and career trajectories
- Additional resources to learn more today!
You can connect with and follow Dirk online at:
- @ropesedge
- https://www.ropesedge.ca/
PART 3/3: How to Become a Contract Climbing Arborist | Sean Sterna (02:23:54)
HOW TO BECOME A CONTRACT CLIMBING ARBORIST (with SEAN STERNA) a 3 part series that explores almost everything to consider before transitioning or launching a new business. Sean Sterna joins me to discuss his journey and lend some valuable insights based on his experiences. Sean is a "full time" professional contract climber, arborist instructor with Arboriculture Canada, Rope Access Technician, and Volunteer Firefighter Captain. Sean specializes in all things gear, climbing, rigging, and explores practical cross over between these applications.
In PART THREE of this series we discuss:
- Rescue Setup and considerations
- Near Hits / Lessons Learned
- New ideas on how to improve safety
- Alternate approaches to Contract Climbing
PART 2/3: How to Become a Contract Climbing Arborist | Sean Sterna (02:23:57)
HOW TO BECOME A CONTRACT CLIMBING ARBORIST (with SEAN STERNA) a 3 part series that explores almost everything to consider before transitioning or launching a new business. Sean Sterna joins me to discuss his journey and lend some valuable insights based on his experiences. Sean is a "full time" professional contract climber, arborist instructor with Arboriculture Canada, Rope Access Technician, and Volunteer Firefighter Captain. Sean specializes in all things gear, climbing, rigging, and explores practical cross over between these applications.
In PART TWO of this series we discuss:
- How to setup your business style
- Sole proprietor VS Incorporating
- Marketing and Branding yourself
- How to Network and Connect with Contractors
- And More!!!
PART 1/3: How to become a Contract Climbing Arborist | Sean Sterna (02:18:31)
HOW TO BECOME A CONTRACT CLIMBING ARBORIST (with SEAN STERNA) a 3 part series that explores almost everything to consider before transitioning or launching a new business. Sean Sterna joins me to discuss his journey and lend some valuable insights based on his experiences. Sean is a "full time" professional contract climber, arborist instructor with Arboriculture Canada, Rope Access Technician, and Volunteer Firefighter Captain. Sean specializes in all things gear, climbing, rigging, and explores practical cross over between these applications.
In PART ONE of this series we discuss:
- Why be a climber VS traditional tree company
- Prerequisites
- Min VS Specialized equipment considerations
- Expectations vs Reality etc.
ISA Arborist Certification | Leadership | Johnny Korthuis (02:08:03)
Guest Johnny Korthuis and I discuss considerations in certification with the ISA. We also delve into valuable topics around running a tree care business while sharing a few craft beers. This podcast is the first to be released by Arborist Blueprint "Climbing the Tree of Life".
Johnny is an Entrepreneur, Trainer / Lead Instructor with Arboriculture Canada, Rope Access Technician, Owner / Operator of Southern Alberta High Angle (SAHA), and responds to emergencies with Canada Task Force 2.
